For most traditional career paths, getting an education is a necessity. An electrician will spend hours mastering their craft, a nurse will study hard to pass their classes — and their licensure exams — and teachers will learn how to teach. But for the rapidly growing career of an influencer, there’s no formal schooling, no Get Ready With Me 101 classes or TikTok exams to pass, mainly because this profession still isn’t seen as “real” by those who exist outside of it. As influencing becomes a more common — and maybe even more respected — career, some are trying to make it more accessible by bringing influencer education to the forefront.

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