Media on Tuesday asked Canada's competition watchdog to investigate Meta's blocking of news articles on Facebook and Instagram, accusing the tech giant of using its dominance...

In a bid to cash in on the doll film’s success, Hollywood studios are reportedly already in the midst of a “stampede” to make ‘Barbie’-style toy movies.

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The UK heatwave has certainly struck up conversations online, from memes to sleep complaints – and now discussions of the best deodorant to stay smelling sweet and avoid sweating where possible. In a post that "speaks a thousand words," one Twitter user instantly shut down the debate by showing a supermarket display packed with deodorants. However, there was one brand, in particular, that had one single can left: Mitchum. The tweet soon went viral across the platform with over 16,000 favourites and hundreds more responses. One passionate response read: "Mitchum literally is so powerful, I swear your armpit glands completely shut down and don't exist anymore. My entire body could be dripping sweat, sweat dripping down my face and yet my armpits remain dry. I question if the glands have simply ceased to exist." Sign up for our free Indy100 weekly newsletter Another wrote: "Once you’ve experienced the peace of mind Mitchum gives you, there’s no going back. I forgot that I even sweat." Meanwhile, a third added: "If you’re not wearing Mitchum then stay away from me." This isn't the first time the deodorant brand has caught the attention of social media. Last year, one TikToker turned to the video app to rave about Mitchum. "Right, if you sweat so much and you smell and there’s no deodorant to help you, I’ve found one," Laura said. "I went out last night, I’m still in the clothes, and I wore this deodorant and so did my friend, and we didn’t smell nor sweat." @purpledaisyamber #mitchumdeodorant #itreallyworks #SuperShow She added: "I know 48 hours means 48 hours with this bad boy, I really do. I can tell." Laura explained how she had tried various deodorants, but this one exceeded all her expectations. "This one, I get on well with this one," she said. "So yeah, just thought I’d put that out there - I really like this deodorant and we all need it in this heat!" Have your say in our news democracy. Click the upvote icon at the top of the page to help raise this article through the indy100 rankings.

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