MENLO PARK, CALIFORNIA: A number of celebrities have seemingly turned their back on Twitter after the launch of Mark Zuckerberg’s long-anticipated text-based app. Pitched as Instagram's "text-based conversation app," Meta’s new app, Thread, was unveiled on Wednesday, July 05, a day before its supposed release date.
The thread has been billed as a formidable rival to Twitter, with some techies referring to it as a “Twitter killer.” Thread is a free app that Meta describes as a place where "communities come together" to debate subjects using text, which sounds a lot like Twitter. ''Threads is where communities come together to discuss everything from the topics you care about today to what'll be trending tomorrow,'' the app description says. On Wednesday, the 39-year-old Zuckerberg welcomed netizens to his new social media platform with his first Thread, which read, ''Let's do this. Welcome to Threads."
Which celebs are on Instagram Threads?
Following an impressive launch, a number of renowned celebrities, including Gordon Ramsay, Shakira, Tom Brady, and Jennifer Lopez made their debuts on the Threads. Chef Ramsay shared his first Thread, writing ''Is this where I find the lamb sauce??'' Meanwhile, JLo expressed her excitement by sharing a post, reading ‘'Hola Threads! What should we thread about first?!’' Former NFL star, Brady also joined the Bandwagon with a humorous post, saying "Just trying to be early to the party for once." Singer Shakira made her post by simply writing, ''Well hello Threads,'' along with a waving hand emoji.
Formula 1 drivers Lando Norris and Oscar Piastri also enjoyed their early access to the thread. In his first post. Norris chose to upload a video of himself on Thread with the caption, "Waiting for my friends to join me." Other A-listers, who shared their first Threads on Wednesday included footballer Kingsley Coman, MMA Heavyweight champion Francis Ngannou, 5x Christmas number one creators LadBaby, podcaster Steven Bartlett, NBA star Seth Curry, investor and business guru Gary Vee, and comedian Adam Waheed.
Threads’ special features
According to Meta's blog post, the new messaging app will allow users to follow other users' "threads" in addition to sharing recommended material made by unknown authors in their personal feeds. The tech giant further stated that Threads is developed “with tools to enable positive, productive conversations,” and people will be able to manage who is mentioning or replying to them within the app. “Like on Instagram, you can add hidden words to filter out replies to your threads that contain specific words,” the blog post said, adding “You can unfollow, block, restrict or report a profile on Threads by tapping the three-dot menu, and any accounts you’ve blocked on Instagram will automatically be blocked on Threads.”
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