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YouTube begins verifying videos by UK doctors to tackle health misinformation
YouTube begins verifying videos by UK doctors to tackle health misinformation
YouTube has launched a verification system for UK-based doctors, nurses, and other healthcare professionals to help Britons dodge medical misinformation online. UK-based users accounted for more than two billion video views of clips on health conditions in 2021. YouTube added a new seal of approval to accounts run by licensed doctors, nurses, psychologists, and other health practitioners or organisations who have passed stringent verification checks to fight misinformation. YouTube head of UK health Dr Vishaal Virani said the move to verified health videos for UK users was crucial due to the number of Brits accessing healthcare information through the video-sharing platform. Dr Virani told the BBC: “Whether we like it or not, whether we want it or not, whether the health industry is pushing for it or not, people are accessing health information online. We all know how difficult it can be to differentiate between healthcare information from trusted and reliable sources and content which is inaccurate or doubtful provenance Professor Dame Helen Stokes-Lampard “We need to do as good a job as possible to bring rigour to the content that they are subsequently consuming when they do start their care journey online.” The verification system began accepting applications from UK-based healthcare professionals to those with an active medical licence in June. Accounts that applied to the verification scheme are now starting to receive their YouTube mark of authenticity on their videos, to make it as easy as possible users to know if the information has come from a qualified healthcare professional. Potential health creators submitting their accounts have to go through a rigorous, multi-stepped verification process that works in partnership with the Academy of Medical Royal Colleges and the NHS. Health creators also have their past videos scrutinised and do not receive verification if previous videos uploaded to YouTube have contained any medical misinformation. Chairwoman of the Academy of Medical Royal Colleges Professor Dame Helen Stokes-Lampard said the partnership with YouTube had resulted in a positive solution for all. Dame Helen said in a statement: “We all know how difficult it can be to differentiate between healthcare information from trusted and reliable sources and content which is inaccurate or doubtful provenance. “I am pleased to say we have been able to draw on our own expertise and that of organisations from across the UK healthcare landscape to produce an easy-to-apply set of principles which will ultimately benefit everyone who turns to YouTube seeking trustworthy health information.” YouTuber and doctor Simi Adedeji has already received her YouTube tick of approval. But Dr Adedeji told the BBC that her videos, which primarily focus on skin health and women’s health, are not to be used in lieu of making an appointment with a medical professional for real-life advice. Dr Adedeji said: “There’s a difference between giving medical education, which is what we’re doing, and giving medical advice, which we don’t do. “It’s about giving medical information so that the audience feels empowered and can then go and see their doctor.” Read More Charity boss speaks out over ‘traumatic’ encounter with royal aide Ukraine war’s heaviest fight rages in east - follow live Should you swap your foundation for a lightweight skin tint? What should you do if you think your child is being bullied at school? What women should do if they experience violence online
1970-01-01 08:00
Police searching for escaped Pennsylvania killer focus again on botanical gardens, which is now closed as they dig for clues
Police searching for escaped Pennsylvania killer focus again on botanical gardens, which is now closed as they dig for clues
Authorities looking for a convicted killer who escaped last week from an eastern Pennsylvania prison again scoured nearby botanical gardens Thursday evening -- forcing guests to leave -- after investigators indicated he may have been seen there for the second day this week.
1970-01-01 08:00
Rapper arrested on a murder charge after allegedly writing a song and making a music video about the crime
Rapper arrested on a murder charge after allegedly writing a song and making a music video about the crime
A Nevada rapper was arrested on a murder charge after Las Vegas police said he "confessed to the murder in his (song) lyrics."
1970-01-01 08:00
Germany’s KFW Offers €200 Million Loan for Eskom’s Transmission Grid
Germany’s KFW Offers €200 Million Loan for Eskom’s Transmission Grid
KFW, the German development bank, has offered a €200 million ($214 million) loan to South African power utility
1970-01-01 08:00
Country singer Zach Bryan is arrested in Oklahoma, apologizes on social media
Country singer Zach Bryan is arrested in Oklahoma, apologizes on social media
Country singer Zach Bryan was arrested Thursday night in Oklahoma, according to CNN affiliate KJRH and a post from the singer on social media.
1970-01-01 08:00
Take Five: Doves versus hawks
Take Five: Doves versus hawks
LONDON It's a packed week ahead for markets with the European Central Bank holding a crunch meeting on
1970-01-01 08:00
'I almost got the paramedics': 'Today's Justin Sylvester mocks Kylie Jenner and Timothee Chalamet's PDA moment
'I almost got the paramedics': 'Today's Justin Sylvester mocks Kylie Jenner and Timothee Chalamet's PDA moment
'They were going at it. They were into each other...and they were just in the moment,' Justin Sylvester said
1970-01-01 08:00
Dozens of civilians among 64 killed in attacks in Mali
Dozens of civilians among 64 killed in attacks in Mali
Two separate attacks by suspected al-Qaeda-linked militants in restive northeastern Mali Thursday killed 64 people including dozens of civilians, the country's transitional government said.
1970-01-01 08:00
De Beers 'confident' talks will avert strike at S.Africa's Venetia mine
De Beers 'confident' talks will avert strike at S.Africa's Venetia mine
Anglo American Plc's De Beers is confident ongoing talks with South Africa's National Union of Mineworkers (NUM) will
1970-01-01 08:00
Police probe after human skull dropped at Arizona Goodwill
Police probe after human skull dropped at Arizona Goodwill
A human skull was found in a donation box at a Goodwill store in Arizona, prompting local authorities to open an investigation into the "unusual" contribution. The skull with a fake eye and several teeth still attached was discovered by an employee on Tuesday who informed the authorities as they feared it was related to a crime. Police said officers responded to the reports of skull discovery and took possession of what was believed to be “an actual human skull”. The box was dropped off at some point over the weekend, Goodyear Police spokesperson Lisa Berry said. It “did not ever make it to the floor. It was in the donation box, again, with other taxidermy items”, Ms Berry told ABC15. "This is an unusual one," she added. A Goodwill spokesperson said the employee “followed protocol” by calling the police immediately after discovering the skill. “Goodwill is cooperating with the appropriate authorities,” the spokesperson said in a statement. The box was placed into a store’s bin without a return address, according to authorities. The skeletal remains were sent to the Maricopa County medical examiner’s office where the officials found the skull to be of "historic origin" dismissing any possibility of foul play. "It appears to be historic, ancient and does not appear to have any forensic value at all,” said Ms Berry. “And what that means is that no crime is attached to this skull.” She praised the employees who alerted authorities, saying: "Goodwill did do the right thing. Anything suspicious should always be reported." Sydney Steele, a Goodwill shopper, KPHO-TV that they were shocked to hear about the news of the skull discovery. “I’ve never heard of anything donated like this, especially here,” she said. “I come to this Goodwill all the time and I’ve never heard of anything that crazy being donated.” Read More Woman in ‘living hell’ with brain slipping down her spine after ice-skating accident Confessions, a damning dog video and ‘family annihilator’: Key revelations from Alex Murdaugh’s trial An Indiana worker allegedly smashed his colleague’s head with a hammer. He then told a coworker ‘s*** happens’
1970-01-01 08:00
'Botched' Season 8': Plastic surgeon Dr Terry Dubrow removes patient Cherish's misplaced breast implants
'Botched' Season 8': Plastic surgeon Dr Terry Dubrow removes patient Cherish's misplaced breast implants
Plastic surgeon Dr Terry Dubrow helps Cherish to get her breasts improved
1970-01-01 08:00
Should you swap your foundation for a lightweight skin tint?
Should you swap your foundation for a lightweight skin tint?
If you’re looking to streamline your morning beauty routine and create a beautiful your-skin-but-better base, a skin tint might be the answer to your prayers. Part of the new wave of hybrid make-up heroes, these lightweight complexion perfectors are similar to BB creams or tinted moisturisers, but come with added skincare benefits. “A skin tint is aimed at evening skin tone and adding hydration rather than helping to hide imperfections,” says Samantha Kendrew, head of education for Mii Cosmetics. Unlike full-coverage foundation, skin tints are “usually of a much lighter consistency, feel almost weightless when applied to the skin and give sheer coverage”. Make-up with benefits Infused with hydrating ingredients, these fluid formulas glide on easily and some contain sunscreen – depending on your skin type, you might not even need moisturiser underneath. “A skin tint is a great choice if you’re looking for a lighter product to give you a dewy glow,” says Kendrew. “They are also buildable, so you can create a fuller coverage if you choose to.” Thanks to a flood of new launches, skin tints are blowing up on TikTok, with beauty influencers raving about their glow-giving effects. “The ‘no make-up make-up’ trend is hugely popular and a skin tint is a good way to achieve this look,” Kendrew explains. They are part of the “trend towards enhanced versions of our natural skin as they are so sheer – it gives a barely-there hint of colour so your skin can look its healthiest”. Dab and blend The best way to apply a skin tint is using your fingers and after completing your usual skincare routine – just make sure to wash your hands first. “Apply a small amount of product onto your fingertips – remember you can go in with more and build the coverage as needed,” Kendrew advises. “Dab the product in small dots on your forehead, cheeks and chin, and blend in circular motions. It’s always worth waiting a few minutes before getting dressed to allow the skin tint to dry completely.” For a super-quick everyday make-up look, simply add mascara and lip balm, or go glam with a few extra steps. “You can use concealer with a skin tint to help hide any blemishes or imperfections,” Kendrew says. “You can also use a brightening concealer under the eyes if you need a little more coverage here to disguise dark circles.” Add definition to your cheekbones with bronzer or a pop of colour with a warm-toned blusher. “You want to work with textures that enhance each other,” Kendrew recommends. “Cream blushers and bronzers are great as they help to enhance that dewy finish rather than a powder formula which can be mattifying.” Here are five of the best new skin tints to try now… Sculpted by Aimee HydraTint Moisturising Tinted Serum, £23 Formulated with moisture-giving ceramides and hyaluronic acid plus soothing centella asiatica water, this serum delivers silky, sheer coverage. Mii Skin Secret Cream Tint SPF25, £24 Combining high-factor sunscreen with encapsulated pigments, this vitamin E and white tea extract-infused tint blends out to create a glowy, radiant finish, and comes in four versatile shades. Hourglass Veil Hydrating Skin Tint, £49 With hyaluronic acid and squalane (big hitters in the hydration stakes), this non-comedogenic (meaning it won’t block pores) and vegan skin tint comes in 18 shades. Delilah Wake Up Radiant Skin Tint, £39 Ideal if you want to add some warmth to your complexion, this tint comes in four shades (opal, amber, bronze and solar) for dewy, sun-kissed skin all year round. Ciaté Dewy Skin Tint, £29 A cult favourite that’s back after a hiatus, this ultra-dewy formula is what you need to get the coveted ‘glass skin’ glow. Available in 10 shades, it contains vitamin C and hyaluronic acid plus antioxidant-rich yuzu and dragon fruit extracts. Read More Charity boss speaks out over ‘traumatic’ encounter with royal aide Ukraine war’s heaviest fight rages in east - follow live What should you do if you think your child is being bullied at school? What women should do if they experience violence online Athlete who ran over 200km through the desert shares advice for running in a heatwave
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