
Ozzy Osbourne PlayStation tweet which failed to reveal link to Sony banned
A tweet by Ozzy Osbourne showing him gaming on a Sony PlayStation VR2 has been banned for failing to mention that it was an ad. The tweet from Osbourne’s account in February read: “Did this spot with @PlayStation team. We had a lot of fun. Their new VR2 is really amazing.” The tweet included a video which began with a blue screen displaying the PlayStation logo before cutting to Osbourne in a living room taking a virtual reality headset and controllers out of a blue PlayStation box as his wife Sharon Osbourne told him that they needed to pack boxes and catch a flight to England. Osbourne replied that he wanted to play on his PlayStation and was shown swearing at dinosaurs via a VR headset and controllers before the video ended with the text: “Play has no limits,” followed by the PlayStation logo. We considered the wording, including the use of the word spot to refer to the video, was not sufficient to clearly indicate to consumers that the tweet was part of a commercial relationship between Sony and Ozzy Osbourne Advertising Standards Authority Sony, which responded to the Advertising Standards Authority (ASA) on both their and Osbourne’s behalf, said their agreement gave Osbourne’s management company final approval over the video’s script. The tech giant confirmed that Osbourne was contracted to post a tweet sharing the video as part of the agreement, with Sony specifying only that Osbourne must share the video in a way which clearly disclosed that he had worked with Sony. Addressing the tweet itself, Sony believed that the word “spot” in the text “Did this spot with the @PlayStation team” would be clearly understood by Twitter users to refer to an ad. They also believed that the placement of the wording at the beginning of the tweet meant it was sufficiently prominent for consumers to understand the commercial nature of the video before they watched it. The ASA said consumers should be made aware that a post was an ad before they engaged with it. The watchdog said: “We acknowledged the positioning of that wording in the tweet was both prominent and visible before the video started playing. “However, we considered the wording, including the use of the word spot to refer to the video, was not sufficient to clearly indicate to consumers that the tweet was part of a commercial relationship between Sony and Ozzy Osbourne and that the tweet was therefore an ad.” It added: “Because the ad did not make clear its commercial intent upfront, we considered it was not obviously identifiable as a marketing communication and concluded that it breached the Code.” It ruled that the ad must not appear again in the form complained about. Read More Charity boss speaks out over ‘traumatic’ encounter with royal aide Ukraine war’s heaviest fight rages in east - follow live No evidence to suggest Facebook not good for wellbeing, Oxford scientists say Harry and Meghan ring young online innovators after funding awards James Bulger’s mother condemns ‘disgusting’ AI clips on TikTok of murdered son
1970-01-01 08:00

Who is Ahmed Bharoocha? Former comedy club dishwasher and 'AGT' contestant made his TV debut on 'Conan'
Ahmed Bharoocha is a stand-up comic, an actor and a member of the sketch comedy team 'Dead Kevin'
1970-01-01 08:00

Canadian rapper sentenced to 10 years in prison in Megan Thee Stallion shooting
August 8 Canadian rapper Tory Lanez was sentenced on Tuesday to 10 years in prison, more than seven
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'AGT' Season 18: Who is Andres Parada? 'Tennis The Good Boy' director all set to make judges laugh with clown act
In a tour van, Andres Parada drew cartoons and one of those crazy ideas ended up being produced as Nickelodeon's 'Tennis The Good Boy'
1970-01-01 08:00

'AGT' Season 18: Who is Chibi Unity? Japanese junior fusion crew impressed Jennifer Lopez on NBC’s 'World of Dance'
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1970-01-01 08:00

Who is Titos Tsai? 'America's Got Talent' Season 18 contestant to thrill judges with exciting sword dance
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The 10 Most Popular Wedding Songs
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Who are Duo Dadiva? 'Got Talent' veterans to rock 'AGT' Season 18 with stirring dance-circus combo
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1970-01-01 08:00

Taylor Swift leads with 8 nods as the MTV Video Music Award nominations are announced
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California governor Gavin Newsom labels DeSantis debate terms ‘a joke’
California Governor Gavin Newsom mocked Florida Governor Ron DeSantis's proposed debate rules, likening them to crutches and calling him a "joke." Mr Newsom has repeatedly called for Mr DeSantis to debate him on policy issues, with the Florida governor only recently accepting the challenge. Mr DeSantis — who is running against Donald Trump in the GOP's 2024 presidential primary — told Fox News' Sean Hannity on Wednesday that he would duke it out with Mr Newsom, assuming they could reach an agreement on rules. "I'm game, let's get it done, just tell me when and where," Mr DeSantis said. While the ideologically opposed governors did find some common ground — they both agreed to have Hannity act as a moderator and they both listed Georgia as an acceptable host state for the event — Mr Newsom otherwise rejected Mr DeSantis's proposals, Politico reports. The Florida governor's team asked that opening statements be replaced with pre-recorded videos, and that the venue include a live audience rather than a debate in an empty room, according to Politico Playbook. Mr Newsom's spokesperson called the stipulations a "crutch" and laid into Mr DeSantis. “What a joke,” Mr Newsom's spokesperson, Nathan Click, said in a statement. “Desantis’ counterproposal is littered with crutches to hide his insecurity and ineptitude — swapping opening statements with a hype video, cutting down the time he needs to be on stage, adding cheat notes and a cheering section.” He added that "Ron should be able to stand on his own two feet," and that "it's no wonder Trump is kicking his a**." Mr Newsom's rule proposal — which he issued in late July — included no audience, live opening statements, and suggested venues in Georgia, Nevada, or North Carolina. While Mr DeSantis suggested dates spanning the fall — from 19 September through 8 November — Mr Newsom only offered November dates for a possible debate. Read More Ron DeSantis replaces campaign manager as 2024 bid falters Ex-Pence adviser hammers his old boss as ‘unworthy of the presidency’ and endorses Trump DeSantis once again defends slavery curriculum: Enslaved people ‘showing resourcefulness’ developed ‘skills’
1970-01-01 08:00

Who is Josh Alfred? 'AGT' Season 18 comic who claims he is 'world's fastest reader' started #DontLeaveMe challenge
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I Went To Taylor Swift’s Eras Tour As A Non-Swiftie & Left In A New Era
I wouldn’t call myself a Swiftie. As an entertainment journalist, I have mad respect for Taylor Swift, the career she’s built, and the catchy bops and intimate lyrics that have won the singer 12 Grammys and dozens of other awards. I listen to Taylor’s Versions in solidarity with her fight to own her own masters. I appreciate she’s given a reported $55 million in bonuses to her tour workers, including $100,000 to each truck driver. I’m impressed that the Federal Reserve says her Eras Tour has boosted the US economy.
1970-01-01 08:00